We all know a plane ditched in the Hudson yesterday. Kudos to the pilot and all those involved in rescuing the passengers.
But old media…you people will never learn. As reported NUMEROUS times, the first reports and pictures from the incident came out via Twitter and TwitPic. Old media classified these are media outlets. THEY ARE NOT MEDIA OUTLETS. They are communication mediums, people.
Real people with real accounts reported this. They used a medium (Twitter and TwitPic) and, from their media outlet (their own accounts) told the world what was happening.
Why is this distinction important? Well, it’s simple, really. Old media thinks they are competing against Facebook, Twitter and social media others as a group. They are wrong. They have many, many more competitors. Every single user is now a media outlet of their own. They have access to thousands of people with the push of a button and yes, they all know how to use it.
Old media, the game has changed. If you want to survive, it’s time you figure out who your competition is. It’s all of us.
Props to @chadarizona for helping me clarify this.
More from tdhurst
- Twitter’s swan song
- This is not the community you’re looking for
- So, Ford is loaning me a car…
- Social Media IS NOT advertising
- 140 Characters is the best Twitter book yet
Arkayne recommends
- How Not To Use Social Media (The Arkayne Blog)
- How To Find a Social Media Expert (Derek Neighbors)
- A Life Worth Living, Is A Life Worth Giving… (The Chris Voss Show)
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I totally agree. That’s funny that they were doing that. I didn’t even realize that. It’s an interesting thing to see “Old media” as you put it try to catch up with those on the front lines of technology.
We are totally on the same wavelength today.
I created a poll on this question as I was working on a project that required me to make the distinction.
http://hirechelsea.com/blog/2009/01/16/poll-social-media-what-do-you-think/
Great post! Good illustration how so many just don’t get it.
Tyler I completely agree. I said almost the identical thing at Social Media Breakfast here in Arizona and about half the room looked at me like I had a third eye. Maybe it was just a booger on my cheek?
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