The Hello Bar is a simple web toolbar that engages users and communicates a call to action.

downtown phoenix

What’s in a boss?

July 20, 2009

I hope every single one of you has a chance to work with a boss who writes like this about you: Tyler Hurst is the epitome of the modern writer. His career began over five years ago when media was still battling with the transition from print to digital, and instead of fighting it, he [...]

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Stop pretending

July 18, 2009

Social Media might set a record for most pointless, subjective studies done EVER that also include misused pop culture references. Jeremiah Owyang is the king of this. Do you even know what punk’d means? They didn’t get punk’d by a damn thing, and these incidents were far, far less widespread than people like Owyang would [...]

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Forget the medium, focus on the message

July 13, 2009

If your organization can’t communicate effectively using 50-year-old tools, then Social Media won’t help (@chadarizona). Viral videos don’t work, people. Neither does engaging on Facebook or gaining followers on Twitter. Blogging either. This assumes, of course, that you’re the type of business who never talks to their customers. Take Apple. Long known for their secrecy, [...]

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Gangplank: an idea, not a building

July 12, 2009

Communities require a sense of place. Communities require good people. Communities require a certain kind of attitude. Combine that with businesses that have something to sell and you have something special. Gangplank is the embodiment of everything above. It’s inclusive, it’s useful and it’s spreading. If you don’t get it, stop thinking of it as [...]

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The DoucheOff

July 10, 2009

The rules were simple. Be the biggest douchebag you can at Singles Night. And then one of us dropped out, no doubt after seeing my outfit (no attitude adjustment needed for me on this one, just the clothes). Much props to Charles Goffnett and BrandXStore for getting this shirt done on the fly. Shorts were [...]

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Smile at a stranger

July 9, 2009

We keep many things bottled up inside. Angry comments, nice compliments and annoyances that we think will never go away. Just for tomorrow, let something out. Let the good go and see what happens. Tell the dude at the coffee shop you dig his shoes, tell the girl at the grocery store you like her [...]

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Why you shouldn’t care about Bing…

July 4, 2009

…or any other product that spends so much on marketing ($100+MM). They’re hiding something. Bing isn’t a huge leap over Google. Blu-Ray drives haven’t exploded because they aren’t a huge leap over DVDs. Hybrid cars aren’t a huge leap in conservation over gas-powered models. So what do companies do when they know their product isn’t [...]

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Make it easy to get around

June 28, 2009

Too often businesses don’t do the little things right. They make websites that are hard to navigate, menus that are hard to read and price sheets that need to be explained. I love it when businesses get it. Far too often it’s damn hard to find a restroom in anything but a fast food restaurant. [...]

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Who did you talk to today?

June 28, 2009

Too often we spend all of our time with people just like us. No one ever gets a little uncomfortable talking to someone that might make us think, make us feel a little weird or downright scare us. This guy won’t be a comedian, but his name is Thomas. Now you know someone new.

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Focus on the content

June 27, 2009

Focus on the message, not the medium. Focus on the quality of your work, not the environment you do it in. It’s simple. Stop worrying about how your blog looks. Stop worrying about where to post. Don’t fret about using a variety of file types. Forget about what kind of desk you have. Just create [...]

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