business

The “InsertNameHere” Problem

February 10, 2010

Every company, group or team has one. It’s usually a person, but sometimes a process, but the issue is the same. They cause problems. Not normal problems, like breaking machinery or poor work, but problems like challenging authority, refusal to follow arcane rules and a general unwillingness to participate in inefficient or pointless work. But [...]

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Escape from Cubicle Nation

February 8, 2010

Cover via Amazon Yes, I received a copy of this book for free. Yes, I left it in NYC and then purchased the audiobook and listened to it. Once. But I never wrote anything about it. I never followed Pam Slim‘s rules, I never bothered to make a plan and I didn’t think to take [...]

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Podcasting–Advertiser’s Dream

February 5, 2010

Image via Wikipedia Why in the hell aren’t you podcasting? Yes, I know it’s time consuming and yes, I know the cost is mildly prohibitive and yes, I know that editing isn’t easy. If that seems too hard for you, try the next best thing. Advertise on podcasts. Podcast listeners are usually more affluent, more [...]

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Be tshirt worthy

February 3, 2010

I want to ignore Seth Godin. I want to pretend I can’t learn from him, that he’s not some marketing genius and that I’ve passed him by. But that’s just stupid. The smartest, most successful people in the world are constantly surrounded by people many times smarter than them. Sure, they each have their specialties, [...]

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Five things every event must have

February 1, 2010

Image by tdhurst via Flickr There are far too many bad events out there. From events about Twitter to marketing events that seem cloned, it’s tough to stand out and be useful. Here are five things every successful event must do: 1. Make the event about the participants, not the speakers or the organizer. -SOUNDS [...]

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Fail Fast?

January 30, 2010

Image by Terry McCombs via Flickr The now old adage tells us to fail fast, so we can succeed quickly. We shouldn’t waste our time prolonging ideas that will eventually not work. But the problem is too many people don’t realize that in order to truly fail, you have to believe 100% that you will [...]

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Don’t worry about proving them wrong

January 28, 2010

Image via Wikipedia Naysayers are everywhere. They tell us what we can’t do, what we won’t be and how we shouldn’t think. Financial planners might be the most egregious of the lot, always telling people to spend less and cut their budget. These type of people preach a philosophy that centers around avoiding pain or [...]

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The Event Lifecycle

January 26, 2010

PodCampAZ. ImprovAZ. IgnitePhx. Three fairly popular events that attract a broader range of audience than a typical techie/geek event. The lifecycle of any event that exists to provide information to any number of people that can gather at any specific place at a specific time is simple: Teaching-those in the know giving information to those [...]

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Five Ways Running Is Like Starting A Business

January 3, 2010

Image via Wikipedia Running is hard. So is starting a business. Here’s how alike they are: 1. Both start with big dreams. -For me, it was completing a marathon, then a half marathon. After a while, it became about surviving my daily runs. When starting business, too many entrepreneurs dream too big. They want to [...]

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