We all know the world is flat. Thomas Friedman said so.

We can get nearly anything delivered to our door or find where it is online. That was Web 1.0.

Now we can reach and interact with nearly anyone we’d like to. Status, geography and language mean less than ever before. Naturally, you’d assume that there wouldn’t be another ruling class with more power than the rest of us? Not everyone seems to think so.

Companies still aren’t talking to their customers. Big publications like the NYT (I HATE this article) are chronicling PR attempts to garner press. And what do they do? GO STRAIGHT AFTER THE BIG NAMES. Time and time again. Where’s the flattening?

Except that old approach doesn’t work. At all. Community-driven, somewhat-democratic super blogs now have the control. Accessible by most and free to all, it’s time we all realize this is the greatest change we will ever experience. Goodbye Industrial Revolution, hello Information Revolution.

Our lives will never, ever be the same. I’m ready for it. Are you?

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