Evo -- agreed. I told you so after the fact helps no one, but it's sometimes inevitable.

Bryan -- hey, I can't help it if I got the looks AND the smarts.

I have one question that is right and everyone want to know the answer to. Why do you write all of this stupid stuff? hahahha

I've never been much of a Yes Man. I get the feeling, Tyler, that you aren't much of one either. Having said that, I'm perfectly happy to implement a flawed initiative. Why? Well, it depends on perspective. For one thing, it's implementation -- tactics. Correcting a tactic is like having a wide receiver decide to run a post instead of a flag mid-play.

My role does let me "correct" my clients, as long as we're still nailing down the strategy. Some of them are quick to jump to tactics. If that happens, then I failed earlier in the process. My fault. So I try and catch those things early, and always bring it back to a winning strategy. Or a strategy the client and I both can agree will win.

And if we don't agree? No worries. My crystal ball is rather imperfect. I'll work doggedly to implement a plan my client is confident will win, even if I'm skeptical. But I'm looking for early warning signs, as well an approach so I can not be accused of wearing the "I Told You So" tee-shirt.

E.