Ideas, not pricey production, rule

These guys at least LOOK like rock stars.

Man, remember when making music videos use to be expensive and really hard? Love this bit made by brothers Kelley and Michael Robinett (and Kelley’s kid…I think).

I wonder how much companies would have paid an agency to do something like this? Sure the production value could use some work, but the creativity is dead on. What a great Rockband/Guitar Hero promo.

Agencies, think about it the next time you spend thousands or millions of dollars shooting video. What’s more important, production value or fun? Big names or likable regular people?

Stop thinking and start doing. Hire @sunnythaper if you have to.