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The first web boom was about money. Thou­sands of peo­ple made tons of money (on paper) mak­ing apps they thought the world would want forever.

Every­thing grew too big too fast and died a quick, painful death, tak­ing all the money with it. Look­ing back, we’ll remem­ber the time for huge offices, rich young­sters and more dumb mil­lion­aires than we’ll prob­a­bly ever see again.

And it’s hap­pen­ing again. Sure, the money isn’t the same with social media, but the nar­cis­sism is. We have con­fer­ences that con­grat­u­late our­selves, we call each other rock­stars* and we spend too much time talk­ing to each other.

Christ peo­ple, you HAVEN’T DONE ANYTHING YET**. We’re more con­nected than ever before. The aver­age per­son has more power than any­thing before. And all we’ve done is talk to each other.

So shut up. Stop pat­ting your­selves on the back. Get to work. Make some­thing hap­pen. Stop putting on con­fer­ences that do noth­ing more than telling us you’re on Twit­ter, or use Facebook.

Tell us what’s next.

*For the love of god none of you peo­ple are fuck­ing rock stars and you’re dip­shits for say­ing that. Can you make mil­lions of peo­ple give you money, put your poster on the wall or wor­ship you? Nope, so STOP OVERUSING THAT TERM. Yes, Chris Bro­gan, even you.

Edit: Now Jay Baer too? Please STOP.

**As Jason states below, real rev­enue has been gen­er­ated and things are hap­pen­ing, it just seems pre­ma­ture, to me, to con­grat­u­late our­selves just for step­ping up to the plate and hit­ting a single.

More from tdhurst

• This is not about feminism
• Social Media IS NOT advertising
• Is there a Twit­ter rule book?
• State of the Economy
• Why bras are more trust­wor­thy than most people

Arkayne recommends

• Whose Brand Is It Any­way? (The Pub­lic Rela­tions and Mar­ket­ing Group)
• Moti­va­tion Is Car­ing What Hap­pens (Arthur)
• Adding Google Friend Con­nect is an exam­ple of how hard it is to join the 2010 web (Robert Scoble Blog)