http://tdhurst.com/luxury-brands-social-media Write to know yourself better. Wed, 08 Feb 2012 20:22:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://tdhurst.com/luxury-brands-social-media/comment-page-1#comment-981 Guest Tue, 15 Sep 2009 10:56:15 +0000 http://tdhurst.com/?p=1135#comment-981 I'd like to see Rainier Beer featured. I’d like to see Rainier Beer featured.

]]> http://tdhurst.com/luxury-brands-social-media/comment-page-1#comment-2778 Guest Tue, 15 Sep 2009 10:56:00 +0000 http://tdhurst.com/?p=1135#comment-2778 I'd like to see Rainier Beer featured. I’d like to see Rainier Beer featured.

]]> http://tdhurst.com/luxury-brands-social-media/comment-page-1#comment-979 Chad Swaney Mon, 14 Sep 2009 17:41:46 +0000 http://tdhurst.com/?p=1135#comment-979 Apple is an interesting social media case because they are noticable in their official absence from being in social media. This doesn't mean that they aren't "using" social media to build their brand, though. They have built such a strong, successful brand that they have fanatics who do their social media for them. They don't need to blog because there is an entire blog industry devoted to Apple products, services, rumors, etc. They don't need to tweet because there are already thousands (millions?) of devoted fanboys (and girls) tweeting for them. Apple is an interesting social media case because they are noticable in their official absence from being in social media. This doesn’t mean that they aren’t “using” social media to build their brand, though. They have built such a strong, successful brand that they have fanatics who do their social media for them. They don’t need to blog because there is an entire blog industry devoted to Apple products, services, rumors, etc. They don’t need to tweet because there are already thousands (millions?) of devoted fanboys (and girls) tweeting for them.

]]> http://tdhurst.com/luxury-brands-social-media/comment-page-1#comment-2777 Chad Swaney Mon, 14 Sep 2009 17:41:00 +0000 http://tdhurst.com/?p=1135#comment-2777 Apple is an interesting social media case because they are noticable in their official absence from being in social media. This doesn't mean that they aren't "using" social media to build their brand, though. They have built such a strong, successful brand that they have fanatics who do their social media for them. They don't need to blog because there is an entire blog industry devoted to Apple products, services, rumors, etc. They don't need to tweet because there are already thousands (millions?) of devoted fanboys (and girls) tweeting for them. Apple is an interesting social media case because they are noticable in their official absence from being in social media. This doesn’t mean that they aren’t “using” social media to build their brand, though. They have built such a strong, successful brand that they have fanatics who do their social media for them. They don’t need to blog because there is an entire blog industry devoted to Apple products, services, rumors, etc. They don’t need to tweet because there are already thousands (millions?) of devoted fanboys (and girls) tweeting for them.

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