The Hello Bar is a simple web toolbar that engages users and communicates a call to action.

July 2009

Smile at a stranger

July 9, 2009

We keep many things bottled up inside. Angry comments, nice compliments and annoyances that we think will never go away. Just for tomorrow, let something out. Let the good go and see what happens. Tell the dude at the coffee shop you dig his shoes, tell the girl at the grocery store you like her [...]

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Own up to it

July 8, 2009

Don’t hide from mistakes. Don’t cower behind legalese. Don’t do your dirty work from afar. Don’t attack someone half ass. Don’t be like the Sci-Fi channel and make up words (SyFy and WyFy) to be clever and ignore the criticism. Don’t be like Wal-Mart, who somehow thinks that lawyers are necessary to interact on Twitter. [...]

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The great flattener of our time

July 6, 2009

We all know the world is flat. Thomas Friedman said so. We can get nearly anything delivered to our door or find where it is online. That was Web 1.0. Now we can reach and interact with nearly anyone we’d like to. Status, geography and language mean less than ever before. Naturally, you’d assume that [...]

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How YOU should tweet

July 6, 2009

Just kidding. You can use Twitter however you want. Like to write bad poetry? Go for it. Need to tell us about your kids? Feel free to do that to. Just don’t expect anyone to care. Twitter is now mainstream. It’s getting more users by the day, yet 10% of the users are responsible for [...]

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Be authentic

July 5, 2009

Be authentic. If you’re a bit crazy, get looney. If you’re happy-go-lucky, skip from meeting to meeting. It matters. We want to trust you. Clients want to trust you. Surprises are good, but not at the expense of who you are. Don’t stray too far from your roots. No one expects Coke to have MtnDew [...]

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Never forget

July 4, 2009

America wasn’t built overnight. The dream that is freedom and the right to pursue happiness wasn’t established in a week. Sacrifices were made. Lives were lost. Families were splintered. Thank you to all the great men and women who gave their lives in defense of our country, our way of life and those those died [...]

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What’s the point of buying followers?

July 4, 2009

I hate this for so many reasons. TWITTER FOR SALE — POPULARITY UP FOR GRABS First it was popularity on social bookmarking sites like StumbleUpon that was being sold and now Twitter is in the sights of those looking to have their fame and status artificially increased. Web traffic and promotion company uSocial.net – who [...]

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Why you shouldn’t care about Bing…

July 4, 2009

…or any other product that spends so much on marketing ($100+MM). They’re hiding something. Bing isn’t a huge leap over Google. Blu-Ray drives haven’t exploded because they aren’t a huge leap over DVDs. Hybrid cars aren’t a huge leap in conservation over gas-powered models. So what do companies do when they know their product isn’t [...]

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Ideas, not pricey production, rule

July 3, 2009

These guys at least LOOK like rock stars. Man, remember when making music videos use to be expensive and really hard? Love this bit made by brothers Kelley and Michael Robinett (and Kelley’s kid…I think). I wonder how much companies would have paid an agency to do something like this? Sure the production value could [...]

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Cheesy is memorable

July 2, 2009

We can’t be serious all the time. I despise this commercial. It makes me wonder if Microsoft even watches their commercials before they release them. Then it dawned on me: I will remember this video for years. It annoys me, it makes me grimace and it makes me laugh. Similar to being rickrolled, I can’t [...]

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